Building tools that make growth personal
Rihlix LLC builds mobile-first platforms that combine habit tracking, structured learning, and gamification to help people grow — spiritually, academically, and personally.
Two products. One mission.
Each platform uses gamification and habit science to drive real behavior change in communities that deserve better tools.
Meselem
A multi-tenant Islamic growth platform for students, mentors, schools, masjids, and community organizations. Duolingo-style learning meets habit tracking and a gamified aquarium reward system.
Nomademy
Build habits. Study smarter. Grow your farm. An AI-powered productivity app that combines habit tracking, study tools, and a virtual pet farm — where real-world consistency feeds in-app growth.
Growth happens when it's engaging, measurable, and community-driven
Habits are hard not because people lack willpower — they're hard because the tools don't make them worth keeping. We apply the engagement loops proven by the world's best games and combine them with rigorous habit science to build platforms that people actually use, every day, for the things that matter most to them.
The connective thread across Meselem and Nomademy is the same belief: if you make progress visible and make the journey enjoyable, people will show up. Our shared gamification engine, multi-tenant infrastructure, and behavioral design expertise power both products — two markets, one platform thesis.
Our journey
founded
launched
in development
YC S26
platforms